Simbex was formed in early 2000 by CEO/President Rick Greenwald, PhD, and legendary serial entrepreneur Robert C. Dean, ScD.
Ten years before Simbex was founded, while pursuing a doctorate in bioengineering at the University of Utah, our founder spent a morning in Park City watching the U.S. Freestyle aerial skiers practice. He counted more than a half-dozen jumps where the skiers hit their heads on the ground with a thud. He wondered: How was this affecting the skiers? How could the impact be measured and data collected from the hit? Could that data be used to help doctors and therapists address head injuries? The technology that evolved to address these questions – the Head Impact Telemetry (HIT) System – formed the basis for a startup company and has been used in countless ways subsequently to improve the safety of many sports that we all love.
What started as a platform to commercialize our own products, Simbex has evolved into a commercialization engine where we create our own products, assist others in the development of their products and guide other innovators through the product commercialization process. With one common theme – helping people get healthy and stay healthy.
Today, Simbex brings together a diverse team with cutting edge knowledge of product development, science, data and analytics for tackling complex ideas and creating commercially successful products.